the average user of

07 apr the average user of

Abstract
This report uses different methods of evaluating the website
while using information gath-
ering techniques in order to specify a needed target group for
the association “Fyns rideklub” the following pages will consist
research made in order to specify 3 personas each with dif-
ferent goals representing the average user of the website. Fur-
thermore the will be a evaluation of the current website using
heuristic methods, with the goal of finding and categorizing
improvements which can be made to the current site. A com-
plete re-design of the page with an evaluating interview and
analyzes will then be presented which results in a comparison
between the old and the “new” website.

Indledning
Til rapporten vil der analyseres og vurderes hjemmesiden
”fyensrideklub.dk”, med det formål at kigge efter mulighed
for optimeringer. Der vil gøres brug af Nielsens 10 hueristics,
NUG-analyse af UCL skabelon, C.R.A.P. analyse, samt statistik
og interviews. På den baggrund vil der bliver undersøgt, hvem
målgruppen er, og hvad der er vigtigt for dem, for derefter at
lave et re-design af de elementer, som vores undersøgelser vil
vise, at der er mest værdifulde.